Tag Archives: anti-choice

No, doctors should NOT be denying birth control. #SorryNotSorry

Thankfully, we’re not alone in that.

Birth control

So when we received this letter and were asked to amplify it, we did. In a big way. Huffington Post tackled it, The Ottawa Citizen called the doctors in question for their thoughts and the woman who took the initial picture came forward to prove the letter was in fact, real. 

We were interviewed on “CBC Ontario Today” in what ended up being an hour long show about the issue. Thankfully, the anti-choicers exposed themselves for the out-to-lunch-and-living-on-Mars people they are.

How you can be opposed to birth control and abortion is truly mind boggling to us, but alas, that’s what’s going on here. Thankfully, we’ve got the majority of Canadians, the United Nations and modern science on our side.

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Squash anti-choice advertising in Canada

From the National Abortion Federation:

‘A U.S.-based anti-choice group has launched a manipulative and misleading ad campaign in Canada, and we need your help to stop it from continuing to air.Milk Carton

The so called “Milk Carton” ad produced by VirtueMedia has appeared on CTV, and inappropriately attempts to use the once popular milk carton “missing children” campaign to misrepresent safe, legal abortion care. In addition to being distasteful, the ad violates several provisions of the Canadian Code of Advertising Standards:

    • Standard 1. (a) Accuracy and Clarity: Advertisements must not contain inaccurate, deceptive or otherwise misleading claims, statements, illustrations or representations, either direct or implied, with regard to any identified or identifiable product(s) or service(s).The ad contains inaccurate information about the legalization of abortion in Canada and makes deceptive and misleading claims about a safe, legal medical procedure.
    • Standard 9. Imitation: No advertiser shall imitate the copy, slogans or illustrations of another advertiser in such a manner as to mislead the consumer.VirtueMedia even states on their website that the “…milk carton has become a recognizable icon to display the photos of missing children…” and they are clearly copying this illustrative symbol in their ad to advance their anti-abortion agenda.
  •  Standard 14. (c) Unacceptable Depictions and Portrayals: Advertisements shall not: demean, denigrate or disparage one or more identifiable persons, group of persons, firms, organizations, industrial or commercial activities, professions, entities, products or services, or attempt to bring it or them into public contempt or ridicule.
  • This campaign is another attempt to negatively depict women who choose abortion care.

Honour Canada’s long-standing tradition of protecting women’s health and tell Advertising Standards Canada that this deceptive advertising campaign has no place in Canada!

File a complaint with Advertising Standards Canada about the Milk Carton ad and then spread the word on Facebook and Twitter to #stopMCad.

Thank you NAF for your amazing work overall and in this case, for giving Canadians constructive ways to fight back!

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